The unstitched cloth signifies unified and complete devotion to the task at hand, with no digression.
However, women in Nigeria still play significant roles in the economy, especially in rural areas. Women are often expected to earn significant portions of the family income. As a rule, men have little obligation to provide for their wives or children. Therefore women have traditionally had to farm or sell homemade products in the local market to ensure that they could feed and clothe their children.
The division of labor along gender lines even exists within industries. For example, the kinds of crops that women cultivate differ from those that men cultivate. In Igbo society, yams are seen as men's crops, while beans and cassava are seen as women's crops. The Relative Status of Women and Men. Modern Nigeria is a patriarchal society. Men are dominant over women in virtually all areas. While Nigeria is a signatory to the international Convention on Equality for Women, it means little to the average Nigerian woman.
Women still have fewer legal rights than men. According to Nigeria's Penal Code, men have the right to beat their wives as long as they do not cause permanent physical injury. Wives are often seen as little more than possessions and are subject to the rule of their husbands. However, women can exercise influence in some areas. For example, in most ethnic groups, mothers and sisters have great say in the lives of their sons and brothers, respectively.
The blood relationship allows these women certain leeway and influence that a wife does not have. There are three types of marriage in Nigeria today: A Nigerian couple may decide to take part in one or all of these marriages. Religious marriages, usually Christian or Muslim, are conducted according to the norms of the respective religious teachings and take place in a church or a mosque. Christian males are allowed only one wife, while Muslim men can take up to four wives. Civil official weddings take place in a government registry office.
Men are allowed only one wife under a civil wedding, regardless of religion. Traditional marriages usually are held at the wife's house and are performed according to the customs of the ethnic group involved. Most ethnic groups traditionally allow more than one wife. Depending on whom you ask, polygamy has both advantages and disadvantages in Nigerian society. Some Nigerians see polygamy as a divisive force in the family, often pitting one wife against another.
Others see polygamy as a unifying factor, creating a built-in support system that allows wives to work as a team. While Western ways of courtship and marriage are not unheard of, the power of traditional values and the strong influence of the family mean that traditional ways are usually followed, even in the cities and among the elite.
According to old customs, women did not have much choice of whom they married, though the numbers of arranged marriages are declining. It is also not uncommon for women to marry in their teens, often to a much older man. In instances where there are already one or more wives, it is the first wife's responsibility to look after the newest wife and help her integrate into the family.
Many Nigerian ethnic groups follow the practice of offering a bride price for an intended wife. Unlike a dowry, in which the woman would bring something of material value to the marriage, a bride price is some form of compensation the husband must pay before he can marry a wife.
A bride price can take the form of money, cattle, wine, or other valuable goods paid to the woman's family, but it also can take a more subtle form. Men might contribute money to the education of an intended wife or help to establish her in a small-scale business or agricultural endeavor.
This form of bride price is often incorporated as part of the wooing process. While women who leave their husbands will be welcomed back into their families, they often need a justification for breaking the marriage. If the husband is seen as having treated his wife well, he can expect to have the bride price repaid. Though customs vary from group to group, traditional weddings are often full of dancing and lively music. There is also lots of excitement and cultural displays.
For example, the Yoruba have a practice in which the bride and two or three other women come out covered from head to toe in a white shroud. It is the groom's job to identify his wife from among the shrouded women to show how well he knows his wife. Divorce is quite common in Nigeria. Marriage is more of a social contract made to ensure the continuation of family lines rather than a union based on love and emotional connections. It is not uncommon for a husband and wife to live in separate homes and to be extremely independent of one another.
In most ethnic groups, either the man or the woman can end the marriage. If the woman leaves her husband, she will often be taken as a second or third wife of another man. If this is the case, the new husband is responsible for repaying the bride price to the former husband. Children of a divorced woman are normally accepted into the new family as well, without any problems. The majority of Nigerian families are very large by Western standards.
Many Nigerian men take more than one wife. In some ethnic groups, the greater the number of children, the greater a man's standing in the eyes of his peers. Family units of ten or more are not uncommon.
In a polygamous family, each wife is responsible for feeding and caring for her own children, though the wives often help each other when needed. The wives also will take turns feeding their husband so that the cost of his food is spread equally between or among the wives. Husbands are the authority figures in the household, and many are not used to their ideas or wishes being challenged.
In most Nigerian cultures, the father has his crops to tend to, while his wives will have their own jobs, whether they be tending the family garden, processing palm oil, or selling vegetables in the local market. Children may attend school. When they return home, the older boys will help their father with his work, while the girls and younger boys will go to their mothers. For many Nigerian ethnic groups, such as the Hausa and the Igbo, inheritance is basically a male affair.
Though women have a legal right to inheritance in Nigeria, they often receive nothing. This is a reflection of the forced economic independence many women live under.
While their husbands are alive, wives are often responsible for providing for themselves and their children. Little changes economically after the death of the husband. Property and wealth are usually passed on to sons, if they are old enough, or to other male relatives, such as brothers or uncles. For the Fulani, if a man dies, his brother inherits his property and his wife. The wife usually returns to live with her family, but she may move in with her husband's brother and become his wife.
While men dominate Igbo society, women play an important role in kinship. All Igbos, men and women, have close ties to their mother's clan, which usually lives in a different village. When an Igbo dies, the body is usually sent back to his mother's village to be buried with his mother's kin. If an Igbo is disgraced or cast out of his community, his mother's kin will often take him in. For the Hausa, however, there is not much of a sense of wide-ranging kinship. Hausa society is based on the nuclear family.
There is a sense of a larger extended family, including married siblings and their families, but there is little kinship beyond that. However, the idea of blood being thicker than water is very strong in Hausa society.
For this reason, many Hausas will try to stretch familial relationships to the broader idea of clan or tribe to diffuse tensions between or among neighbors. Newborns in Nigerian societies are regarded with pride.
They represent a community's and a family's future and often are the main reason for many marriages. Throughout Nigeria, the bond between mother and child is very strong. During the first few years of a child's life, the mother is never far away. Nigerian women place great importance on breast-feeding and the bond that it creates between mother and child.
Children are often not weaned off their mother's milk until they are toddlers. Children who are too young to walk or get around on their own are carried on their mother's backs, secured by a broad cloth that is tied around the baby and fastened at the mother's breasts.
Women will often carry their children on their backs while they perform their daily chores or work in the fields. Child Rearing and Education. When children reach the age of about four or five, they often are expected to start performing a share of the household duties. As the children get older, their responsibilities grow. Young men are expected to help their fathers in the fields or tend the livestock.
Young women help with the cooking, fetch water, or do laundry. These tasks help the children learn how to become productive members of their family and community. As children, many Nigerians learn that laziness is not acceptable; everyone is expected to contribute.
While children in most Nigerian societies have responsibilities, they also are allowed enough leeway to be children. Youngsters playing with homemade wooden dolls and trucks, or groups of boys playing soccer are common sights in any Nigerian village.
In many Nigerian ethnic groups, the education of children is a community responsibility. For example, Nigerian people at a market. Food plays a central role in the rituals of all ethnic groups in Nigeria. Neighbors often look after youngsters while parents may be busy with other chores. It is not strange to see a man disciplining a child who is not his own. All Nigerian children are supposed to have access to a local elementary school. While the government aims to provide universal education for both boys and girls, the number of girls in class is usually much lower than the number of boys.
Sending every child in a family to school can often put a lot of strain on a family. The family will lose the child's help around the house during school hours and will have to pay for uniforms and supplies. If parents are forced to send one child to school over another, many will choose to educate boys before girls. Historically, Nigerians have been very interested in higher education.
The lack of universities providing quality education equal to that in Britain was a major component of the social reforms that led to Nigeria's independence. Today there are forty-three universities in Nigeria. The majority of these are government-run, but the government has recently approved the creation of three private universities. While Nigeria's system of higher education is the largest in Africa, the demand for higher education far exceeds the capacity of the facilities.
There simply are not enough institutions to accommodate the demand. In only thirty-five thousand students were accepted to Nigerian universities out of a pool of more than four hundred thousand applicants. Nigeria also has technical training schools. The majority of these focus on polytechnic and agricultural training, with a few specializing in areas such as petroleum sciences and health. Age is greatly respected in Nigeria. In an area where the average life expectancy is not very high, those who live into their senior years are seen as having earned special rights of respect and admiration.
This is true of both men and women. Socially, greetings are of the utmost importance. A handshake and a long list of well wishes for a counterpart's family and good health are expected when meeting someone. This is often true even if you have seen that person a short time earlier.
Whether you are talking to a bank teller or visiting a friend, it is considered rude not to engage in a proper greeting before getting down to business. Shaking hands, eating, or passing things with the left hand are unacceptable. The left hand is reserved for personal toiletries and is considered dirty. It is estimated that 50 percent of Nigerians are Muslim, 40 percent are Christian, and that the remaining 10 percent practice various indigenous religions.
While Muslims can be found in all parts of Nigeria, their strongest footholds are among the Hausa and the Yoruba. Islam in Nigeria is similar to Islam throughout the world.
It is based on the teachings of the Prophet Muhammad, which are outlined in the Qur'an. Christianity is most prevalent in the south of Nigeria. The vast majority of Igbo are Christians, as are many Yorubas. Conflict with the way some missionaries administered the churches during colonial times also created several breakaway African-Christian churches.
Most of these adhere to the doctrines of Western churches but have introduced African music and tradition to their Masses.
Some have even eased Christian restrictions on polygamy. Relations between Christians and Muslims are tense in many areas. Since late , numerous clashes between the two have led to thousands of deaths. The northern city of Kaduna has been the flash point for many of these riots, as local leaders discussed whether to institute Shari'a law in the region.
Demonstrations by Christians against the idea soon led to violent confrontations with Muslims. The debate over Shari'a law and the violence accompanying it continue in many of the northern states.
While Islam and Christianity are the dominant religions in Nigeria, neither is completely free of influence from indigenous religions. Most people who consider themselves good Muslims or good Christians often also follow local religious practices. This makes up for perceived shortcomings in their religion. Most indigenous religions are based on a form of ancestor worship in which family members who have passed into the spirit world can influence things in the world of the living.
This mixing of traditional ways with Islam has led to groups such as the Bori cult, who use spirit possession as a way to understand why people are suffering in this life. The mixing of traditional ways with Christianity has led to the development of the Aladura Church.
Aladura priests follow basic Christian doctrine but also use prophecy, healing, and charms to ward off witchcraft. Many Nigerians follow the teachings of purely indigenous religions. Most of these religions share the idea that one supreme god created the earth and its people, but has left people to decide their own paths in life.
Followers of the traditional Yoruban religion believe that hundreds of spirits or minor gods have taken the place of the supreme god in influencing the daily lives of individuals. Many Yoruban slaves who were taken to the Caribbean and the Americas brought this religion with them. There it was used as the basis of Santeria and voodoo. Because the vast majority of Igbos converted to Christianity during colonialism, few practice the traditional Igbo religion, which is based on hundreds of gods, not a single creator.
A man sits in front of his farmhouse in Toro, Nigeria. Traditionally, only men own land. According to Muslim and Christian traditions, officials in these religions tend to be male. For most indigenous religions, priests and priestesses are common. Traditional priests and priestesses get their power and influence from their ability to be possessed by their god or by their ability to tell the future or to heal.
In the Igbo religion men serve as priests to Igbo goddesses, and women serve as priestesses to Igbo gods. While both men and women can rank high in the Yoruban religion, women usually are among the most respected of traditional priests. Rituals and Holy Places. Because many of the indigenous religions are based on various spirits or minor gods, each with influence over a specific area of nature, many of the traditional rituals are based on paying homage to these gods and spirits.
Likewise, the area of control for a spirit also marks the places that are holy to that spirit. For example, a tribe's water spirit may have a specific pond or river designated as its holy place. The Kalabari, Okrika, and Ikwerre tribes of the Niger Delta region all have festivals in honor of water spirits sacred to their peoples. The Yoruba hold a twenty-day Shango festival each year to honor their god of thunder.
Many Igbo consider it bad luck to eat yams from the new harvest until after the annual Yam Festival, a harvest celebration held in honor of the Igbo earth goddess Ani. Death and the Afterlife. Christian and Muslim Nigerians believe that following death, a person's soul is released and judged by God before hopefully going on to Heaven.
Many traditional religions, especially those of the eastern tribes, believe in reincarnation. In these tribes, people believe that the dead will come back as a member of his or her mother's or sister's family. Many in-depth ceremonies are necessary to prepare the body before burial.
For example, if the person was inflicted with some physical disability, steps would be taken to prevent it from being passed on to him in the next life. An infertile woman may have her abdomen cut open before burial or a blind man may have a salve made from special leaves placed over his eyes. Regardless of religion, Nigerians bury their dead. This is customary among Christians and Muslims, but it also is based on traditional beliefs that the body should be returned to the earth that sustained it during life.
Muslims are buried so that their heads face the holy city of Mecca in Saudi Arabia. For others, it is customary to bury a man with his head turned toward the east, so he can see the rising sun.
A woman is buried facing west, so she will know when the sun sets and when it is time to prepare dinner for her husband in the next life. People also cover the body with black earth during burial because many believe that red earth will result in skin blemishes in the next life. The ethnic groups in eastern Nigeria believe that the more music and dancing at a funeral, the better that person's chances of a successful afterlife. The size of funerals depends on the social standing of the deceased.
Men are expected to set aside money that will be used to ensure they have a properly elaborate funeral. Women, children, and adolescents tend to have much less elaborate funerals.
Nigerians, like people in many developing countries, suffer from widespread disease and a poor health care system. Widespread poverty also contributes to the poor level of health care, as many people shy away from modern treatments that are too expensive. Corruption at all levels of government makes it difficult for health care funding to trickle down to the average Nigerian. Underfunding and neglect have left many clinics and hospitals in poor physical condition and without modern equipment.
Pharmacies, both state-run and private, regularly run out of medicines. Patients looking for cheaper remedies often turn to black-market vendors, who often sell expired or counterfeit drugs. There also is a shortage of qualified medical personnel to adequately treat the whole population. In , the estimated life expectancy of Nigerian men and women was fifty-one years.
The estimated infant mortality rate was over 7 percent, or about seventy-four infant deaths for every thousand live births. AIDS has extracted a devastating toll on Nigeria. The vast majority of Nigerians who are HIV-positive do not know it. The primary mode of HIV transmission in Nigeria is through heterosexual intercourse.
Both Western and traditional forms of medicine are popular in Nigeria. Traditional medicine, also known as juju, is common at the rural level. Practitioners of juju use a variety of plants and herbs in their cures. Most families also have their own secret remedies for minor health problems. Many rural people do not trust Western-style medicine, preferring instead to use traditional ways.
In many instances the traditional medicine is very effective and produces fewer side effects than modern drugs. Most of modern medicine's prescription drugs grew out of traditional herbal remedies. However, there are conditions in which traditional medicine can do more harm than good. Sometimes this leads to conflict between the government-sponsored health care system and traditional ways. Some organizations are now looking at ways to combine the two in an attempt to coax people back into health centers.
The federal government is responsible for the training of health care workers and running nationwide health campaigns such as those aimed at fighting AIDS, Guinea worm infection, river blindness, and leprosy. Nigeria observes three secular national holidays and several officially recognized Muslim and Christian holidays when government, commerce, and banks are closed. Aside from Christmas, the religious holidays fall on different days each year.
Support for the Arts. Nigerian art traditionally served a social or religious purpose and did not exist for the sake of art per se. For example, dance was used to teach or to fulfill some ritualistic goal. Sculpture was used in blessings, in healing rituals, or to ward off bad luck.
With increasing modernization, however, Nigerian art is becoming less oriented to a particular purpose. In some cases, Nigerians have abandoned whole forms of art because they no longer served a purpose.
For example, the elaborate tombstones once widely produced by the Ibibio are becoming increasingly rare as Western-style cemeteries are replacing traditional burial grounds. The government has recognized this decline in Nigerian art.
In an attempt to promote Nigerian nationalism through art, it has launched some programs, such as the All-Nigeria Festival of Arts, to Women engrave designs into yellow calabash gourds. Nigerian art traditionally served a social or religious purpose. Many wealthy Nigerians looking to recapture their roots, as well as Western tourists and collectors looking for an African art experience, are willing to spend money on Nigerian art.
This has led to a slight revival of the art industry. Nigeria has a long and incredibly rich literary history. Nigerians are traditionally storytellers. Much of precolonial history in Nigeria is the result of stories handed down from generation to generation. With colonization and the introduction of reading, writing, and the English language, Nigerian storytellers soon began sharing their talents with a worldwide audience. Nigeria is famous for its sculpture. The bronzework of the ancient cities of Ife and Benin can be found in museums all over the world.
These areas in southern Nigeria still produce large amounts of bronze castings. Woodcarvings and terra-cotta sculptures also are popular. They produce massive quantities of beautiful, rich, and colorful textiles. However, the majority of these are sold primarily for everyday wear and not as examples of art. Dance and music are perhaps the two most vibrant forms of Nigerian art. Nigerian music is dependent on strong rhythms supplied by countless drums and percussion instruments.
Highlife is a type of music heavily influenced by Western culture. It sounds like an Africanized version of American big band or ballroom music. Afro-beat combines African rhythms and melodies with jazz and soul. Palm wine music gets its name from the palm wine saloons where it is traditionally heard.
Its fast-paced, frenzied rhythms reflect the rambunctious nature of many palm wine bars. Perhaps Nigeria's most popular form of music is juju, which uses traditional drums and percussion instruments to back up vocals and complicated guitar work.
While Nigeria's system of higher education is better than most in Africa, many of its best and brightest students go to universities in the United States or Europe in search of better facilities and academic support. These students often stay abroad, where there are more opportunities to pursue their talents and to benefit economically. This loss of sharp and influential minds has left the physical and social sciences in a poorer state than they need be. The few sciences that are thriving in Nigeria, such as geology and petroleum sciences, are often headed by non-Nigerians, brought in by foreign companies that have contracts to exploit Nigeria's natural resources.
Violence and Politics in Nigeria: The Tiv and Yoruba Experience, Studies in the History of Kano, A History of the Ogba People, Falola, Toyin, and Adebayo, Akanmu. Culture, Politics, and Money Among the Yoruba, The Land and People of Nigeria, Domestic Responses to Global Challenges, The Fall of Nigeria: The British Conquest, Cultures of the World: This House Has Fallen: Midnight in Nigeria, Life Among the Ibo Women of Nigeria, An African Childhood, A Nation of Many Peoples, A History of Juju Music: African Tradition in Marriage: An Insider's Perspective, Reflections of the Nigerian Civil War, Illness and Well-being in a West African Culture, History and Ethnic Relations Emergence of the Nation.
Urbanism, Architecture, and the Use of Space With the influx of oil revenue and foreigners, Nigerian cities have grown to resemble many Western urban centers. Food and Economy Food in Daily Life. Social Stratification Classes and Castes. Social Welfare and Change Programs Severe poverty, human rights violations, and corruption are some of the major social ills that have plagued Nigeria for decades.
Marriage, Family, and Kinship Marriage. Etiquette Age is greatly respected in Nigeria. Medicine and Health Care Nigerians, like people in many developing countries, suffer from widespread disease and a poor health care system. Secular Celebrations Nigeria observes three secular national holidays and several officially recognized Muslim and Christian holidays when government, commerce, and banks are closed.
The Arts and Humanities Support for the Arts. The State of the Physical and Social Sciences While Nigeria's system of higher education is better than most in Africa, many of its best and brightest students go to universities in the United States or Europe in search of better facilities and academic support.
Things Fall Apart, Nigeria, My Beloved Country, The History of Modern Nigeria, Kingdoms of the Yoruba, This has been quite an enlightening and interesting read. I was checking for social problems in nigeria in preparation for my coming 'nigerian people and society' exams and i found more than what i realy expected.
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He married one in indianapolis and she thinks he has some in africa. Not sure religion yet but hes been here a few months now going back to africa. He says hes a doctor but nees to take tests in u. He had a round trip ticket when he came so he knew he was going bacvk but says he is coming back in 3 weeks. His brother-inlaw died 2 months ago and he says they hold you for up to 8 months there do they and what are funeral and burial procedures?
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Thank you for sharing about the culture of Nigeria. I couldnt take my eyes off of the article. It was very detailed. Am very delightful to got the opportunity to gain many things that i did not know before. Please we need more details of each ethnic groups. Thank you for this information about our great country Nigeria.
In the struggle of trying to find a lasting solution to our social problems and economic advancement, we all must first accept and believe in the word "i am a Nigerian" seeing ourselves as one people one Nation indivisible under God, as our brothers keeper will address most of our problems and enable us to jointly move the country forward.
Thank you, great peice of work. Please keep up the good work. You are really making we scholars to know more about our country.
Thanks for the information. I has lots of information to prepare my lesson plan on Nigerian Tribes and People. This is really nice and deep things about Nigeria, I need some information about Nigeria for my research this site really open me up to a lot information, thanks so much. I was searching on Culture and I understand that Nigeria culture is an originated culture. And I Like this site for it educating and it is good for student and citizens who want to know the culture in their country.
Greats, i like so much, I come from indonesia can we change information about yaour culture? I am very happy about this article. I was looking for an article about my course Nigeria people and culture and I saw was very interesting please keep it up.
My heart bleeds for the people. I pray God over sees the needs of the people. God helps those who help them selves. Keep the faith and God will help. I was writing a term paper i found this write-up on liberal studies, focusing on nigeria political and social development as an undergraduate student at Ryerson University in Canada.
It really assisted me a lot thx. I will like Nigeria as a whole to improve in their political participation, avoidance in corruption, Eradication of poverty, creation of jobs opportunities, educational stability, reduction in tribalism problems and good governance to the betterment of the country.
This piece is an eye opener to what our great country is. It was quite informative. Primary and secondary education were not mentioned. All the same, keep up the good work. Thanks alot about the greatful history of Nigeria which is realization life in Nigeria,so surely we are developing and also more achievement will arrevial. It gave me tons of info. I was researching the part of their culture of religion, so I came to this site. Thanks for providing this site PS. I like cultural things that why i what to know more about culture in Nigeria.
Very clear and concise, perhaps a bit brief, but to-the-point and still interesting. Obviously not everything can be contained, however, I was hoping to gleen further insight into Nigeria's overwhelming and unmistakable culture of corruption. This article helped me to learn more about my parents home country. It was very informative and a great read. I will have to come back to read this article over and over again.
Quite educative,informative and inspiring. Never let's us down, make it more enriched in the course of time. I was preparing a term paper on Nigerian people and culture and found this article educative, interesting and enlightening, as it allows me to appreciate my culture and people.
I am an American, who is deeply in love with a Nigerian man Igbo. I have been married before widowed and I have adult children and grand children. Therefore, I am "single". Would it be uncustomary for this Nigerian man to marry a woman who is a foreigner, under such circumstances, or would it depend on the individual?
Wonderful piece of information. Will certainly help me to blend with the culture as i plan to shift to nigeria soon for work. Wow, This is fantastic,you make my work easiear and interesting. Good job,and God Bless. There is nothing bad in a foreigner getting married to a Nigerian,infact it will strengthen the more good relationships between the two countries.
English language alongside the western education came as a visitor to Nigeria and it dose not provide any meaningful benefit to Nigeria society, and that of African. Good write-up overall but I could have sworn there is no caste system in Yorubaland, and definitely nothing like the Osu among the Igbos.
Please suggest further reading to justify this article's claim of a caste system among the Yoruba, who have always beem much more of a class-based society. However, not being royal, nobleman or wealthy does not make you a pariah in Yorubaland. Certainly, the poor are disadvantaged and underprivileged as they are anywhere else in the world but the Yoruba do not consider or treat the poor as outcasts or untouchables!
Who are the Osu of Yorubaland? The caste system is morally indefensible. It defies all logic and I am yet to meet one person who defends it and is able to justify it. So, I ask again, who are the outcast groups among my people, the Yoruba?
I really would appreciate fact-based evidence to enlighten me further. Thanks, in advance, to everyone who can.
I have a friend from nigeria and i have seen their clothing and they are wonderful now i have culture project and mine will be based on nigeria. Many Nigerians will definitely find it useful.
I am working on my literary interpretation and I am happy i found this site. This will be of help to me because i chose Nigeria to be my subject. I hope to find also about their short stories.
While you can absolutely take on a part-time job if you need to, it may be difficult. You'll be working long, hard hours to get your clothing line up and running, so you might not have the bandwidth for a part-time job! You will need to spend money on your business, but that doesn't necessarily mean you will reinvest your salary back into your business. However, keep in mind that you probably won't make a salary for at least a year after starting your clothing line.
Click on another answer to find the right one What is the most important reason that should you be completely happy with the logo you choose for your company? While this is true, it isn't the reason you should be completely happy with the logo you choose for your company. You should be completely happy with the logo you choose for your company because you don't want to change it. You need people to recognize your logo when shopping, and if you change it, your customers may get confused.
While you don't have to trademark your logo, it is a good idea so that you can protect it from theft. However, this is not the reason you should be completely happy with the logo you choose for your company.
People will not necessarily associate you, the clothing line owner, with your line's logo. Search online or ask your colleagues to find these platforms! Actually, many people use garment manufacturers overseas because the costs are less expensive, not more expensive! Most manufacturers, whether they are foreign or domestic, should send you samples before your designs are finalized for production.
If you can sew, you can absolutely create the initial prototypes yourself. However, if you can't sew, you can ask the manufacturer to provide this service. You can absolutely sell your clothing at festivals, flea markets, fairs, and other similar locations. You can find upcoming events by searching online. But still, there are other places you can sell your clothing, as well! You definitely need to create a website to sell your clothing online.
You'll need to set up a shopping cart and merchant account so you can accept credit card payments. But keep in mind that there are other places you can sell your clothing, too! You can print catalogs and send them to both potential customers and clothing stores that may want to carry your line. However, there are other places you can sell your clothing, too! You're not wrong, but there's a better answer! Word of mouth is sometimes the best way to sell, especially in the beginning of your career.
Have your friends and family wear your clothing and promote it to others! But remember that there are other places you can sell your clothing, as well. You can sell your clothing at festivals, online, via catalog, and through friends and family.
You might also consider opening a retail location! Featured Articles Beauty and Fashion Businesses. Reader Approved Why choose wikiHow? In this case, we have also received several testimonials from our readers, who told us how this article truly helped them. Create a solid and clear business plan. Your business plan needs to lay out how you intend to manage your clothing line.
Try to be as realistic as possible when you write this. Remember, it's better to underestimate your profits and be pleasantly surprised than to overestimate your abilities and be disappointed. Think about these aspects in particular: Executive summary — An executive summary is both a description of your company's mission statement and future plans, as well as a way to lure in potential investors.
Necessary for all businesses, but especially for clothing lines, which often require outside funding. The company description gives people an idea of what your clothing line is about, what differentiates you from your competitors, and the markets you want to gain a foothold in.
Put top priority on your company's projected financials. Your funding is the lifeblood of your company in its early stages. Even if you don't have outside funding yet, it's important to get your financial ship in order and master certain basics. Here's what you'll need to know starting out: How much money will you need in order to launch your clothing line? Do you have money saved up for this, or will you need a bank loan?
Consider an SBA loan , or another type of loan to get your business started. To get a loan, you might need to have collateral. What are your costs? Read through the rest of this article, then make a list of all of your anticipated costs materials, manufacturing, supplies, equipment, advertisement, marketing, overheads, etc.
Add up how much it would cost to run your business for a year. Will your available revenue offset these costs? Try to imagine how long you can personally go without pulling down a salary. Do you want to do this clothing line full-time?
If so, how many years are you willing to wait before this company starts turning a profit, thereby giving you a chance to earn a salary? Or do you want it to be a side thing? If it makes money, it's a bonus, but you value expression more than profitability. Try to gauge your level of involvement. At the same time, bet on not giving yourself a salary for about the first year of operations unless you're incredibly lucky.
You'll probably spend more money than you earn for the first four seasons one year. Once you're established, however, you might be able to expand with funding from angel investors, celebrities, and pre-orders with store accounts. Do research on the rest of the market. Who is your current and likely future competition?
Who is your target market? How much do you think you can sell your designs for at the retail and wholesale levels? Talk to store owners and potential customers alike. It can be a good idea to get a part-time retail job at a store that caters to your target market. See what the store is buying and what the customers are buying. Find examples of clothing that is similar to what you're going to design, and learn where and for how much they sell.
This will give you a leg up when you need to build your own. Straighten out your legal obligations. First of all, decide on your business structure LLC, partnership, corporation, etc. In the US, you'll need a tax ID number, a business license, and you'll also want to fill out a DBA doing business as form at your local bank so that you can accept checks written out to your company's name.
You may want to consider hiring a lawyer to either act as a consultant or be available on retainer should you need her. Part 1 Quiz Why do you need to determine how long you can survive without a salary? Because you need to have a back-up plan for if your business fails. Because you probably won't make any money for at least a year.
Because you will need to determine if you need to take on a part-time job. Because you will reinvest your salary back into your business. Consider whether you'd need employees. Will you need to hire help to work on your clothing line? Consider what sort of assistance you'll need, how many hours per week you'll require, and what you'll be able to pay. If your production is at boutique level, you may be able to do all the cutting, stitching, and hemming yourself.
If you plan to start a bit bigger, you'll definitely need to hire production help. Do you want your clothing to be produced locally? Are you willing to have it manufactured abroad for less money and lower quality? These questions will all affect who you decide to hire.
Will you want a retail location? If so, you may want to hire help. Begin to build your brand. Now it's time to make some fun aesthetic decisions! How you set up your brand will define what people associate with your clothing line, so choose wisely.
What name will represent your clothing line? You could use your own name as did Ralph Lauren, Calvin Klein and Marc Jacobs , a word you coin yourself such as Rodarte or Marchesa , a word from another language for instance, Escada means staircase or ladder in Portuguese , or words whose aesthetics you like such as Iceberg, Mulberry or Imitation of Christ.
Whatever you pick, make sure it's unique and recognizable. Your brand name and company name can and should be different. Your company name, for example, can be your initials or a variation of your own name, while the name of the collection the clothing line should be something more creative and representative of the style you're going for.
Brainstorm a lot of different logos, but narrow it down to one and make sure you are completely sure about the one you choose. People are going to recognize you by your logo and it will confuse them if you keep changing it.
Check to make sure the name you pick has an available domain name, and look into registering for a trademark most jurisdictions allow for and encourage this. Part 2 Quiz What is the most important reason that should you be completely happy with the logo you choose for your company?
Because you're going to see it all the time. Because you don't want to change it. Because you will trademark it. Because people will associate you with your logo. This is the fun part for many people, but it's only percent of the process!
Make sketches, get feedback, and decide which ones will constitute your first collection. Pick out fabrics and materials that are cost effective and current.
Ask whoever is producing your line whether there are any restrictions, such as if they can't print certain colors. If you are designing a T-shirt line, get the following information from the printer: When you do your sketches, create a layout that shows every detail clearly and uses the proper terminology.
If you don't know what the terminology is, find a photo and show it to the manufacturer and ask what they call it. Learn the jargon and be prepared to properly identify the fabric you wish to use by weight yield , content, and construction. After you have created your designs, you should create a pattern of you product.
This is the blueprint of your clothing and is used by manufacturers to mass-produce your designs. Design your collections according to season. Collections are usually designed by season. Most departments stores buy at least two seasons in advance, while smaller stores buy one to two seasons ahead. You'll need to time your design, production, and delivery accordingly. Bring your sketches to a seamstress, manufacturer, or screen printer.
Typically, a prototype or sample is created so that you can be sure that the clothing is going to be produced the way you want it to be. No matter what, be sure to ask lots of questions, and always get everything agreed upon in writing.
Do an Internet search for "clothing manufacturers" or "design clothing. Many people use garment manufacturers overseas because the costs are lower. Keep in mind that many overseas manufacturers only do large quantities, so ask about minimums before proceeding. Shop around, and ask for turnaround times and how fast you can get samples sent to you they should provide samples before your designs are finalized for production.
Another way of finding suitable suppliers is through trade fairs. Here you are able to actually speak to the manufacturers, which very important. Bear in mind the conditions of manufacture — consumers are much more conscious about "sweat shop labor" than in the past and will penalize clothing lines that use it. If you know how to sew, you may be able to create the patterns and prototypes yourself. Consulting with someone who's an expert at sewing apparel is also an option.
Part 3 Quiz What do you need to keep in mind when looking for manufacturers? There are online platforms that connect designers to manufacturers. Overseas manufacturers are usually more expensive. Domestic manufacturers typically don't provide samples. You will need to create the initial prototypes yourself.
Create a website to promote your clothing line. Make sure it looks very professional and presents your line in the best light. Provide contact information, in case stores or other merchants want to get in touch with you. If you want to give people the ability to buy clothing from your website, you'll need to set up a shopping cart and merchant account so you can accept credit card payments.
Establish relationships with websites and blogs that can bring attention to your brand and site.
Stitch Fix is personal styling for men, women & kids that sends clothing to your Save 25% On All 5 Items · Free Shipping & Returns · Personalized Selections · Discover New Brands. For over 25 years clothingline has been running stock and sample sales, including sales for Theory, Tory Burch, humorrmundiall.ga, Chilewich, Free People and so much more. We are constantly in the market, seeking out everything from emerging designers to the hottest of labels. Starting a clothing line can be a lot of risk. You can put thousands of dollars into your idea to find out no one is interested in your product. There is a better way! Sign up for our mailing list and get the How to start a clothing line: Lean Startup Guide for free.